We’re Your CRM Therapist Turning Chaos Into Clarity

Whether you’re figuring out your CRM strategy, untangling process mess, or scaling what’s already working. We are here to listen, guide, and co-create something that fits you.

Think of it as a clarity session. Like therapy, but for your CRM and GTM tech. Bring your questions, ideas, or even chaos. We’ll bring clarity.

Schedule a Strategy Session

CRM Implementation

Process Automation

Digital Transformation

How We Drive Growth

Every lead counts. Every moment matters.

We build CRM systems that don’t just track data, they activate your team and fuel predictable growth.

Smart Prospecting

Surface the right leads at the right time with data-driven targeting and seamless routing.

Smart Prospecting

Surface the right leads at the right time with data-driven targeting and seamless routing.

Smart Prospecting

Surface the right leads at the right time with data-driven targeting and seamless routing.

Focused Sales Execution

Equip reps with clear next steps, automation, and real-time insights to close faster.

Focused Sales Execution

Equip reps with clear next steps, automation, and real-time insights to close faster.

Focused Sales Execution

Equip reps with clear next steps, automation, and real-time insights to close faster.

Flawless Handoffs

Connect Sales, Success, and Marketing with aligned processes, no leads or accounts dropped.

Flawless Handoffs

Connect Sales, Success, and Marketing with aligned processes, no leads or accounts dropped.

Flawless Handoffs

Connect Sales, Success, and Marketing with aligned processes, no leads or accounts dropped.

Retention & Expansion

Spot churn signals early, automate outreach, and create growth loops that last.

Retention & Expansion

Spot churn signals early, automate outreach, and create growth loops that last.

Retention & Expansion

Spot churn signals early, automate outreach, and create growth loops that last.

Actionable Reporting

Forecast with confidence using dashboards tailored for your teams and goals.

Actionable Reporting

Forecast with confidence using dashboards tailored for your teams and goals.

Actionable Reporting

Forecast with confidence using dashboards tailored for your teams and goals.

AI-Enhanced Workflows

Use smart automations and AI agents to free your reps for high-value conversations.

AI-Enhanced Workflows

Use smart automations and AI agents to free your reps for high-value conversations.

AI-Enhanced Workflows

Use smart automations and AI agents to free your reps for high-value conversations.

Cross-Tool Integration

Bring your ecosystem together, from Slack alerts to e-signatures, so nothing slips through.

Cross-Tool Integration

Bring your ecosystem together, from Slack alerts to e-signatures, so nothing slips through.

Cross-Tool Integration

Bring your ecosystem together, from Slack alerts to e-signatures, so nothing slips through.

We don’t just set up your CRM we build the foundation for lasting momentum.
Our expertise with Salesforce and HubSpot means your system grows with you, scales easily, and delivers clarity to every team member.

Why Teams Choose to Work With Us

Not another vendor. Not just consultants.

We’re a hands on team that makes your CRM work for real growth

Book a Free CRM Therapy Session

Here’s what you get with us:

Strategists who listen, think, and deliver

You work with experienced operators who understand your business and your bottlenecks

Fast, confident decisions no bloated process

No bloated processes or endless workshops. We get aligned and move.

Systems that feel like they were built by your team, not for it

Built to match how your people think and sell not how the software wants them to.

Clear outcomes, full accountability

We stay until it works. Clean, fast, and fully owned.

Here’s what you get with us:

Strategists who listen, think, and deliver

You work with experienced operators who understand your business and your bottlenecks

Fast, confident decisions no bloated process

No bloated processes or endless workshops. We get aligned and move.

Systems that feel like they were built by your team, not for it

Built to match how your people think and sell not how the software wants them to.

Clear outcomes, full accountability

We stay until it works. Clean, fast, and fully owned.

Here’s what you get with us:

Strategists who listen, think, and deliver

You work with experienced operators who understand your business and your bottlenecks

Fast, confident decisions no bloated process

No bloated processes or endless workshops. We get aligned and move.

Systems that feel like they were built by your team, not for it

Built to match how your people think and sell not how the software wants them to.

Clear outcomes, full accountability

We stay until it works. Clean, fast, and fully owned.

What We Work With

Modern tech. Deep systems knowledge. Real world results.

Salesforce

Full funnel architecture, deep customization, long term scalability

Architecture

Workflows

Permissions

Forecasting

Custom apps

Salesforce

Full funnel architecture, deep customization, long term scalability

Architecture

Workflows

Permissions

Forecasting

Custom apps

Salesforce

Full funnel architecture, deep customization, long term scalability

Architecture

Workflows

Permissions

Forecasting

Custom apps

HubSpot

Lean CRM motion built for marketing + sales alignment

Automation

Lead scoring

Lifecycle tracking

Campaign analytics

HubSpot

Lean CRM motion built for marketing + sales alignment

Automation

Lead scoring

Lifecycle tracking

Campaign analytics

HubSpot

Lean CRM motion built for marketing + sales alignment

Automation

Lead scoring

Lifecycle tracking

Campaign analytics

Integrations & Stack

We integrate the tools you already trust.

From AI to finance, marketing to ops, we build seamless connections across your stack.

DocuSign

ChatGPT

JSON APIs

Aircall

Slack

Google Workspace

Typeform

Clari

Native integrations

Tableau

Power BI

Microsoft Stack (Outlook, Teams)

Zapier

And many more

*All product names, logos, and brands are property of their respective owners. Logos are used for informational and illustrative purposes only.

Book a Free CRM Therapy Session

Let’s Talk

Ready to take the next step?

Gagan Madaan

Lead Strategist &

Managing Director

Lead Strategist &

Managing Director

Hi, I’m Gagan.

With 9+ years in CRM and RevOps, I’ve worked closely with GTM leaders across SaaS, healthcare, travel, and logistics. Not just designing systems, but truly understanding the real bottlenecks teams face.
I don’t build “best practice” CRMs. I design journeys that align with your team’s pace, growth stage, and company vision.
If you’re ready to turn your CRM into a real growth driver, let’s book a free session and build a plan that actually works

Hi, I’m Gagan.

Lets Talk

How You Can Use Your Stack

It’s not what you have. It’s how you use it

You’ve invested in the right tools. But if they’re not set up right, they don’t drive results. We help you turn your tech stack into a system that works.

Pain Point

Disconnected tools

Clunky handoffs

No visibility

Manual busywork

Low adoption

Pain Point

Disconnected tools

Clunky handoffs

No visibility

Manual busywork

Low adoption

Pain Point

Disconnected tools

Clunky handoffs

No visibility

Manual busywork

Low adoption

Solution

Integrated CRM architecture

Automated workflows

Clean data

Full-funnel visibility

Team ownership

Solution

Integrated CRM architecture

Automated workflows

Clean data

Full-funnel visibility

Team ownership

Solution

Integrated CRM architecture

Automated workflows

Clean data

Full-funnel visibility

Team ownership

Backed by experience with industry-leading teams.

Tourlane

Tourlane

See what Our Partners Say

Christine B.
Senior Product management - Boe.Concept
I love the way they helped us to really understand the key areas where we are missing the pace and accordingly design our systems which matched the flow of our customer journey.
Yousef O
CEO - Actum Lab North America Inc.
It was great to work with Gagan and his team. They had all the solution to any Salesforce and hubspot problem.
Sandjiv C.
COO - Tiendeo
I had great experience , specifically in our expansion of Salesforce to multi -countries.
Jean - Marc B.
COO - Bio-Me
Very professional and fun to work with. They helped us with creating interfaces between our Marketing and Sales crms.
Christian B.
Product Owner CRM - Laserhub GmbH
I love to have a product way of thinking and a logical definition of the process before the start of any technical design. Highly recommended.
Andrew H.
VP - Caduceus Int. Publishing
Very amazing support in designing and implementing all sales and marketing automations.

Christine B.
Senior Product management - Boe.Concept
I love the way they helped us to really understand the key areas where we are missing the pace and accordingly design our systems which matched the flow of our customer journey.
Yousef O
CEO - Actum Lab North America Inc.
It was great to work with Gagan and his team. They had all the solution to any Salesforce and hubspot problem.
Sandjiv C.
COO - Tiendeo
I had great experience , specifically in our expansion of Salesforce to multi -countries.
Jean - Marc B.
COO - Bio-Me
Very professional and fun to work with. They helped us with creating interfaces between our Marketing and Sales crms.
Christian B.
Product Owner CRM - Laserhub GmbH
I love to have a product way of thinking and a logical definition of the process before the start of any technical design. Highly recommended.
Andrew H.
VP - Caduceus Int. Publishing
Very amazing support in designing and implementing all sales and marketing automations.